While the subscription system offers constant and deferred revenue that is more commercially effective, it also exposes the user to privacy risk because regardless of the level of security offered, even if it is the highest, cyclical exposure of payment data exposes the user to the risk of tracking sensitive data on the Web. Swedish privacy-protection provider Mullvad VPN used to base its business on subscriptions versus services, but an approach consistent with its business has provided it with the right motivation for a change in strategy.
Subscriptions option eliminated by Mullvad VPN
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